This fragrance has been on my list for some time. Rarely do big houses push out unisex fragrances because in a way, it's harder to market since the demographic might be too big to catch everyone. Watch the amazing campaign below!
The Calvin Klein 2 has been a travel exclusive for a while. I love the visuals - they're fun and refreshing but still modest and not so in-your-face. The duality matches the idea of the fragrance, a perfect harmony of urban and nature. In effect, these visuals perfectly encapsulate the theme and energy of the fragrance. It is about #the2ofus.
fragrance: urban woody fresh
top: wasabi, mandarin, violet leaf absolute
mid: wet cobblestones, orris concrete, rose absolute
dry: vetiver, incense, sandalwood
The bottle design is also an instant favourite. With a crystal clear, upside down design, it captivates us with Calvin Klein's iconic minimalistic appeal. This bottle inspires freedom and imagination, an unfettered addition to style and life.
No comments:
Post a Comment