New Japanese label 'gitch' is designed by singer MAA. MAA is one of my favourite artists since I've discovered her music in 2011. She is known for her eccentric style in writing her music as well as the delivery of it. It's great to get to know her and her personality through twitter and instagram on top of the music she writes. This is just another way which she showcases her personality as a 'Crazy Monkey'.
Unfortunately the site at http://www.gitch.jp/ isn't up yet but MAA has revealed some images for this collection. Take a look, the collection is brilliantly lively and saturated with personality. This is their second collection after 'LaLaLa Gypsy' for ss2013.