Carrera Eyewear Teams Up With The Highly Anticipated Film RUSH

I'm sure you all know about the upcoming movie RUSH directed by two-time Academy Award® winner Ron Howard. I know I'm excited for it - mixing up fashion and style with racing - what's not to like? Based on the true story of racing rivals James Hunt (played by Australia's own Chris Hemsworth) and Niki Lauda (Daniel Brühl), the film takes on a stylish spin with Carrera Eyewear. Arguably, sunglasses are always the most instantly stylish of all accessories, it's exciting to see the Carrera brand still working closely with what got it started. Keep reading to see some OFFICIAL movie stills before it hits the screens here in October!

Carrera teams up with RUSH, on two-time Academy Award® winner Ron Howard's spectacular big-screen re-creation of the merciless 1970s rivalry between James Hunt and Niki Lauda

Daniel Brühl wears the re-edition of the Carrera 80 sunglasses stays true to its racing roots - metal frames, sculpted design and interchangeable polarised lenses are all about the racing attitude. The “Victory C® Logo” is signature to Carrera's timeless style.
This was the original campaign for Carrera from 1986 featuring Niki Lauda himeself!

Check out some more official movie images below.
Chris Hemsworth wears the teardrop-shaped injection-molded Carrera Speedway sunglasses as English playboy James Hunt.

Carrera teams up with RUSH, on two-time Academy Award® winner Ron Howard's spectacular big-screen re-creation of the merciless 1970s rivalry between James Hunt and Niki Lauda

Carrera teams up with RUSH, on two-time Academy Award® winner Ron Howard's spectacular big-screen re-creation of the merciless 1970s rivalry between James Hunt and Niki Lauda

Marlene Lauda (Alexandra Maria Lara) wears a pair of Carrera 16 steel/metal sunglasses. The innovative design of the aviator-shaped frame is hidden behind the lenses. The double bridge bears the embossed “C” logo - Carrera's signature of quality.

Oh yeah, did I mention that it's also starring the sexy Ms Olivia Wilde? Fashion is at its finest and most glamourous. Formula 1 Racing has never looked so good.

Carrera 16

Carrera 80

Carrera Speedway

CARRERA

Carrera’s history dates back to 1956, when Austrian sports eyewear maker Wilhelm Anger founded the brand, drawing inspiration from the “Carrera Panamericana” road race. Originally the brand produced motorcycle goggles and ski masks, but it soon broadened its product range with ski helmets and then entered the fashion industry with its trendsetting collections of sunglasses and optical frames.

Acquired by the Safilo Group in 1996, Carrera continues to be a successful leading international brand and a symbol of design, innovation and quality.

Carrera Eyewear Website

SAFILO GROUP Website